If You Are A LASH ARTIST Struggling To Organize And Market Your Business | This Is Your Roadmap To:
Build a Better Business.
The scariest thing I have ever done was quitting my job at the day spa.
I had no idea how to go indpendent.
I had no idea how to run a business.
But I did it anyway.
And the moment I did, a tidal wave of fears and what-if’s ran through my head:
What if I don’t get any clients?
What if I can’t handle running a business?
What if the IRS comes after me because I messed up my taxes?
What if I can’t afford to rent a studio?
I’m not gonna lie, starting my business as an independent lash artist was hard, and I made so many mistakes at first.
❌ I didn’t keep track of my expenses
❌ I barely had a functioning Instagram presence
❌ I didn’t have all the required equipment
❌ I didn’t have a website
❌ I had no Idea how to advertise
But slowly, through thousands of hours of work, hundreds of conversations with successful beauty professionals, and years of research, I figured out how to actually run a lash business.
It took me about 2 years to figure it out, but once I did, I was amazed by how much my business took off.
Just look at my income for my first 4 years in business just doing lashes:
2018 Income: $35,642
2019 Income: $55,297
2020 Income: $104,634
2021 Income: $151,348
I built this course to help you skip the pain and uncertainty that I felt during those first two years.
To help you start your business off right.
And to build a community of newly independent lash artists who support each other and help each other grow.
And if you get lost, don’t worry, because I’ll be with you every step of the way.
Schedule a free call with me and we can see if Going Independent is right for you!
More than anything, I want this course to get to the people who need it most, so if you have any questions at all, lets set up a call!
I want to give you everything you need to succeed as an independent lash artist which is why I am including my manual Instagram For Lash Artists for free with this course.
Having a beautiful Instagram presence is one of the absolute best things you can do for your business which is why I will teach you exactly how I edit stunning lash photos and create a beautiful, cohesive page only using my phone.
Everyone who buys this course or attends one of my in-person trainings will have permanent access to the Light Heart group chat! A place where you can ask questions and connect with myself and other passionate lash artists.
I am so incredibly proud of how helpful and supportive this community has become.
Your First Lesson:
Taking The Leap
The Biggest Lessons I’ve Learned As A Lash Artist
Your Name And Logo
Legalities Of Starting Your Business
Licensing And Certifications
Business Credit Cards And Bank Accounts
Buying Your Supplies
Designing An Inviting Space
Consultation And Release Forms
Building Your Clientelle
Lash Retention = Client Retention
Building A Stunning Website
Curating your Social Media
How To Become A Brand Ambassador
Aftercare And Merch
Communicating With Clients
How I Built A Following
When Clients Leave You
Instagram And Google Ads
How To Run A Giveaway
Saving Money As A Lash Artist
Taxes, S-Corps, And Sole Proprietorships
Instagram for Lash Artists – How to edit your photos & curate a stunning online presence (Digital Manual)
Permanent Access To The Members-Only Light Heart Group Chat
Bonus Mini-Lessons – Posted Regularly To Members of The Group Chat
Click below to schedule a free consultation call to see if you are a good fit for this course!
Or feel free to shoot me a DM on Instagram
Going Independent× 1
If you take this course, join our community, and feel like it was a waste of money, I will give you a full refund, no questions asked.
All I ask is that you commit to yourself and your business, and that you will work hard to achieve your dream. ????
Hi! I’m Maddi
Master Lash Artist | LashBoxLA Educator | 2021 Lash Artist Of The Year
I entered the beauty industry as a lash artist 6 years ago with the dream of giving my clients lashes that made them feel confident, carefree and beautiful. And I would bet that you entered this industry with the same goal.
My dream is to help other lash artists build the same sort of profitable, enjoyable, beautiful business that I and so many of my friends have been lucky enough to create.
I’m so excited to meet you and I hope I can help you start this journey.